Who this track is built for
- Tailors and fashion designers
- Makeup artists
- Hair stylists and braiders
- Nail technicians
- Cosmetologists and skincare therapists
If any of this sounds like you, keep reading
✕Every client tries to negotiate you down, and you end up accepting less than the work is worth
✕You have no real brand, so clients have no reason to pick you over someone cheaper down the road
✕You depend entirely on referrals, with no system that brings in new bookings every single week
✕You struggle to put into words what makes you different from the next tailor or makeup artist
If even one of those hit close to home, this track was built to fix exactly that — not in theory, but with a finished brand and price list in your hands by week five.
The transformation: where you are now vs. where you land in 5 weeks
✓From accepting whatever a client offers to handing over a price list and watching them say yes without a fight
✓From being "the tailor down the road" to having a name, a logo and a story that clients repeat to their friends
✓From waiting on referrals to trickle in to a live ad and content plan bringing in new enquiries every week
✓From guessing what you're owed at the end of the month to a tracker that shows your real profit, every week, in black and white
These aren't hypothetical outcomes. They're the five deliverables every artisan in this track leaves with — built alongside you, not handed to you as theory.
What you walk away with, week by week
MODULE 01WEEKS 1 & 2 — Brand, Pricing & Positioning+
- Why a real brand is the single biggest lever on what clients will pay you
- Choosing a niche that makes you the obvious choice, not one option among many tailors and makeup artists
- Building your business name, logo and visual identity using free tools (Canva, Adobe Express) — no designer budget required
- Writing a brand statement and Instagram bio that clients actually remember and repeat to friends
- Calculating your true cost so every price you quote includes a real profit, not a guess
- Building a price list you can hand to any client without flinching or apologising
- Packages vs per-service pricing — which one earns you more, and exactly when to use each
- Word-for-word ways to respond when a client says your price is too expensive
MODULE 02WEEKS 3, 4 & 5 — Marketing, Clients & Money+
- Exactly what to post on Instagram and WhatsApp to turn followers into paying bookings
- Running Instagram and Facebook ads on a small budget that still reach real local buyers
- Setting up a Google My Business profile so new clients find you the moment they search
- Local SEO basics so you show up when someone nearby searches for a tailor or makeup artist
- Building a booking system and deposit policy that protects your time from no-shows and last-minute cancellations
- How to follow up on leads and close enquiries without ever sounding desperate
- Separating business money from personal money from day one, so you always know your real profit
- Simple record-keeping using free tools like Bumpa or Kippa — no accounting background needed
What you leave with — guaranteed deliverables, not just lessons
- A complete brand identity — name, logo, colours and positioning — ready to use immediately
- A confident price list and service packages built from your real numbers, not guesswork
- A 30-day content plan and at least one live ad already running
- A Google My Business profile live and actively collecting reviews
- A booking and deposit system so clients can no longer cancel on you without notice
- A simple financial tracker that shows your real weekly profit, every week
Still have questions? Here's what every artisan asks first
Do I need to be a professional before joining?+
No. If you can already sew, do makeup, or braid hair, you qualify. You bring the skill. We build the brand, the pricing and the client pipeline around it in five weeks.
Will this work in my city outside Lagos?+
Yes. The pricing, branding and marketing strategy works in any Nigerian market. We use live examples from Lagos, Abuja, Port Harcourt, Enugu and smaller towns so nothing feels theoretical.
How is this different from watching YouTube videos?+
YouTube gives you scattered tips with no order and no one checking your work. This is a structured five-week sprint with weekly assignments, live Q&A and a peer cohort, so you leave with a finished brand and price list, not just notes.
